Facebook Trend: Urban Dictionary Week - As Doppelganger Week’s about to end, it’s now Urban Dictionary.com’s turn to maximize the use of social networks to market its website, and reach its target audience.

Three ad professionals, Samsika Marketing Consultants Jagdeep Kapoor and Social Wavelength Joint CEOs Sanjay Mehta and Hareesh Tibrewala, have asserted that calibrated use of social media like Myspace, Facebook and Twitter can help boost traffic in any business in just a snap.

That’s how the current Facebook trend has gained effective web traffic. Urban Dictionary explains on its Facebook fan page:

Go to urbandictionary.com, type in your first name, copy and paste this as your status, and put the first entry for your name under comments.

You don’t really need to follow the steps, but if you don’t, you’ll surely be missing out the latest Facebook craze – The Urban Dictionary Name Definition Week.

Mashable, the world’s largest blog focusing on Social Media news, pointed out that taking part in the Urban Dictionary Name Definition Week is easy but useless. Hence, it’s just another ‘nice promotion for Urban Dictionary.’

According to Digital Edge, the official website of Indian TV, “With the advent of Internet, corporates could now intelligently engage in ‘a dialogue’ with their potential or existing consumers, so that they can send advertizing messages to the consumer public and get prompt feedback from them, all on realtime basis.”

Social media offers a superb opportunity to send and receive messages in realtime – as fast as it could be.

Kapoor, during a seminar on ‘Social Media for Corporate Communication and Marketing’, addressed that, “In Internet marketing, doubly ensure that the direction of your message is right on track. Also, make sure that the product must be good and flawless. Otherwise, instead of soaring, the rocket may nosedive.”

Photo credits: www.mashable.com